As a small business it is often hard to track exactly where your customers are coming from; Television, radio, web, partners, etc, etc. While analytics have certainly made it easier to track web traffic, offline efforts aren't as clear cut.

A great way to track offline marketing efforts and determine ROI is to use multiple phone numbers. Using separate phone numbers for separate campaigns can help you track where your visitor came from and give you insight into which campaign is working the best.

Using Multiple Phone Numbers to Track ROI:

The more accurately a business is able to track marketing efforts, the more efficient they will be and the more money they will save.

Remember, with Grasshopper, additional phone numbers are only $5 each and additional extensions are FREE! Start tracking your marketing efforts now!