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Kaleigh Moore is the founder of Lumen, a company that helps individuals and businesses expand their reach through social media, copywriting, and design.
How do you effectively introduce your business to potential customers so that they want to buy? We'll show you how improve your process.
When hiring your first small business consultant, it's tough to know where to begin. So we've put together a checklist for you.
Let’s look at how you can get the most bang for your online marketing buck within four key online categories.
In this post, we’ll explore some ways to grow your small business and customer base.
Toying with the idea of hosting an event but aren't sure where to start? Look no further-- we've got you covered!
'Network' has become an intimidating buzzword. Let’s break it down into a few easy ways to approach networking when you’re first launching a new business.
Owning a family business presents a unique set of challenges, so we're here to teach you how to run one without pulling your hair out.
Feeling burned out? Here are some surefire ways to help you stay passionate about your small business.
Kaleigh Moore, owner of two successful side gigs, dives deep to share how she turned her side project into her only project, and how you can too.
Finding the right contractor or new hire for your business isn’t something to be taken lightly. So how can you vet potential team members?
Ever wondered what draws you to certain brands? It's image curation. Let's talk about how you can start curating and building upan image for your business.
Think having a mentor is a dumb idea? Think again! We've got 5 inspiring stories of mentors who made a huge difference to their mentees.
In this post, we weigh the pros and cons of a BNI membership to help you determine if it's worthwhile for you as a small business owner.
Can the Chamber of Commerce help your business grow? We weigh the pros and cons to help decide if membership is worth it.
If you have a robust small biz marketing plan, you’ll need to monitor through many different means. Here are a few places to get started.
Here are some highly actionable tips that will help potential customers find you in a noisy marketing environment.
Your portfolio is a valuable asset to your business — so you need to leverage it in many different spaces to get the most out of it.
You've decided that you don't want to seek out angel investors or VCs, but you still need help funding a business. Should you max out your credit card?
When it comes to the modern workspace, which one is right? Co-working, cubicles, a home office? This post examines the pros and cons of different spaces.
Do you have customers that demand way too much attention? Here are some ideas for how you can stay sane when working with them.
It’s hard to be sure of the marketing trends to watch for in 2016, but we’ve gathered some predictions based on the trends seen in the latter half of 2015.
Every entrepreneur has a different story when it comes to what made him or her finally take the leap into launching that first business.
Does luck in business matter, or is it a question of hard work? See what entrepreneurs had to say about this very question.
Need ideas on what's 'realistic' when it comes to New Year's resolutions for your small biz? Here are a few ideas to get you thinking.
How can you be deliberate about getting referrals so that you constantly have a new stream of customers? Here are a few ways you can get customers talking.
Everyone's talking about employees working from home, but is this a good choice for your business? We weigh the pros and cons!
Putting off your retirement planning can be a costly mistake. Here are a few options for small business owners looking for ways to plan for retirement.
This post looks at a sales funnel so we can properly understand what they are, how they work, and how you can use them to get more customers.
Your business takes up a lot of head space, but should you work while you're away from home? We weigh the pros and cons in this post on workcations.
Show your small business some love in the form of a poem on Bad Poetry Day on August 18th!
Here are a few of the most common small business marketing mistakes you should understand (and then avoid at all cost.)
You’ve been using LinkedIn as a professional resource for a while now, but have you considered sponsored posts? Maybe you should. We'll explain!
Today, we’ll look at some ways to improve your small business’ marketing so you can grow your business to new heights.
Want a seamless experience when you work with freelancers? Here are 7 secret keys that will keep you sane.
Learn how to find a balance between work and life during summer months, so you can stay focused and motivated.
Are you using the best accounting app? Kaleigh Moore, Founder of Lumen, dives deep to check out accounting apps for small business, and reviews them all.
To get more exposure, you might consider paid advertising, but which channels are best for your business? Read on to learn more.
Are you working on your own? Super tough, right? Don't try to do everything manually-- get some of our favorite tools perfect for solopreneurs.
What’s the secret to bootstrapping? I asked around to find out if there was a common secret that successful bootstrappers knew about.
Looking for a way to build relationships that can help your business grow? It’s time to look at using Twitter for business a little differently.
As tough as it can be to turn down a new opportunity, saying no can actually be a smart move for your business. Learn when and how to do it.
How can you take advantage of time management tips to make every work hour more productive? Start by reading this post.
It's common to see productivity drop during the holidays. In this post, we’ll look at a few tools to help you stay productive and banish that holiday slump.
You created a personal LinkedIn account a while ago, but since then, it’s just been sitting there — gathering dust. Here's how to use it more actively.
Let’s look at some unusual places you should start considering to find top talent.
Online marketers are always talking about blogging, but if you did it, what would you even post? And is it even worth it...?
So what are you to do when you have too many customers? The way I see it, there are three things you can do.
When business is slow, there are tasks you can take care of that will help you feel prepared, accomplished, and start fresh in the New Year.
Learn how to craft the perfect elevator pitch with tips from investor Chris Sacca.
Don't write copy for Google - write it for the humans behind that little search box.
We've gathered a list of writing apps and tools that can help break through writer's block and turn any business owner into a better writer.
Stop acting like you're a magical genie who has 12 hands, 57 voiceboxes, and no stress. Instead, set up some 'set-it-and-forget-it' marketing solutions.
Pack your beach bag with these entrepreneurial reads. We've read them all, and we're ready to share our top 15.
I asked around and found 3 very successful entrepreneurs who are truly thankful for their mentors. Here's what they had to say.
In this post, we'll look at a few different places entrepreneurs suggested that you can turn to for top-quality (and low cost) swag.
We’ve gathered some helpful resources that can help you improve many different aspects of your email marketing efforts.
In this post, we’ll look at reasons you should take time off this summer and enjoy a vacation from your business.
Not sure what to add to your marketing strategy this year? Here are four ideas that will help get you on the path to success.
Looking for certifications to make you a better entrepreneur? Start here.
Learn the pricing strategies that can help you be sure you're charging what's fair for your customers--and what's fair to you as the entrepreneur.
Not sure how to set reasonable goals for your business? We have a few tips for setting goals that are attainable, including first year business goals.
When do you know it's time to take a vacation from your business? This post outlines a few warning signs for business owners.
Need some tips on making your processes more scalable? Here are five steps that can help your business grow without losing quality along the way.
We asked around to see what successful entrepreneurs wish they knew from the get-go. Their insights offer key takeaways for those just getting started.
Getting your website up and running is a huge accomplishment. Now, make sure it's as effective as possible with the help of these 5 awesome tools.
Getting new customers is extremely important for your business, but it's really hard. Learn how 6 businesses creatively got new people paying.
One of the easier ways to commit to learning is through online courses that fit in with your hectic business owner schedule. Here are a few suggestions.
How do you stay focused during summer months as a small business owner or entrepreneur? Here are a few ideas.
Ok, it's already 2015, but think about how you could set some realistic resolutions for your business this year--and really stick to them.
Ready to learn how to save an hour each week? Here are six simple steps you can take to get a little bit more free time.
With a variety of run times and subject matter covered, these podcasts for solopreneurs are the perfect way for you to expand your business mind on the go.
We've created a list of 7 tips for reworking your entrepreneurial office design so it's more effective and more inspiring.
What are some of the tools you need for super office organization? Here are a few ideas.
How do you find balance between your work and personal life? Here are some work-life balance tips that will help you find a happy medium.
Is your startup or small business website victim to these 8 common mistakes? Learn what they are and find out how to fix them.
Are you an entrepreneur who's trying to manage two budgets? Here are 7 tools to help with your personal finance management.
Communities foster positivity and growth, so it's important to rally your customers and fans around you. See how businesses are creatively building theirs.
If the phrase 'business taxes' makes your knees shake in fear, you should read this post.
There are specific areas of business performance you should focus on to help give you a well-rounded view and a look at the details.
Could a content marketing strategy help your small business? Find out when it's necessary...and when it's not.
There’s no magic wand you can wave to drive the right kind of traffic to your website, but with the strategies outlined, you can be off to a solid start.
The question many small business owners are asking is: “Do Facebook ads really work for small businesses?” Find out what small business owners had to say.
With Mother’s Day around the corner, we wanted to shine a spotlight on some of the moms who have helped encourage & empower their entrepreneurial children.
We’ve put together a few straightforward tactics for dealing with conflict so your team can get back to business.
Does luck come into play for successful businesses? We asked entrepreneurs their thoughts on the subject.
Get one small business owner's tried and tested strategies that can boost your reach and influence.
Here are a few Small Business Saturday ideas you should really take advantage of in 2015.
Wondering how you can attract top talent to your small business? Here are a few tips to help you compete with the big guys.
Not sure how to become an expert in your field? This post outlines a few tactics that are sure to help you get started.
How can you survive a business failure? We’ll look at ways you can overcome failure with stories from business owners who learned those lessons first hand.
Hear from various leaders how they learned to bridge the gap between entrepreneur and boss.
Want a free business insight that's at the top of any small business owner's secret playbook? Referrals are powerful. Period.
We’ve pulled together a few essential tips that can help you build a company culture with happy, engaged team members.
With these tactics, you can manage your business' growing pains and get to a better place a whole lot faster.
It’s important to remember to cultivate a life outside your business. So today, we’re going to talk about how you can be more mindful about doing that.