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- Getting Startedfor the beginner marketer
- Off the Groundfor the intermediate marketer
- On a Rollfor the advanced marketer
Michelle Polizzi is a Denver-based freelance writer with a passion for helping creative entrepreneurs succeed. When she's not busy writing, you can find her exploring the city by bike or whipping up a fresh vegetarian dish.
Stress-Free Ways to Simplify Small Business Processes
From front-of-house employees to five-star Facebook reviews, maintaining a reliable brand identity is key to building customer loyalty. However, an increasing number of online channels has made it harder than ever to maintain a consistent, well-rounded brand experience.
Small Business Local Marketing Guide Part 2 How to Leverage Influencer Engagement
Small Business Local Marketing Guide Part 1 Tapping Social Media Discoverability
Your small business identity is your brand’s place in the world. Here’s how to craft one that’s both powerful and consistent.
Celebrating Entrepreneurs Everywhere
Small Business Saturday
How Small Businesses Can Save Time and Money by Repurposing Content
Capturing consumer attention has never been more difficult. In this article we will outline a number of best practices to help small businesses increase tra...
If you're shelling out budget for paid campaigns, you need to get the most bang for your buck. Here's how dedicated landing pages can help.
When the budget's limited, it's vital (but not easy) to effectively track the ROI of your spend. Here's how to track email, social media, and your website.
Market competition has all kinds of benefits for consumers – but it can be tough on startups & small businesses. Here's how to stand out from the crowd.
We're all familiar with today's behemoth brands, but how did they become so universal? Here's how to create a brand people recognize.
Search engine marketing (SEO) is always evolving – how can busy entrepreneurs keep up? We've got your need-to-know updates for SEM in 2017.
In honor of National Relaxation Day yesterday, we're showing you how even the busiest entrepreneurs can fit in a little chill time.
Influencer outreach is a powerful tool in the marketer's belt, but getting started can be intimidating – especially for small businesses. Let us help!
When you work as a digital nomad, the whole world is your office -- so where should you go? Here are 10 perfect options to live the digital nomad life.
When it comes to your website, you only have a few seconds to catch visitors' attention. Here's how to do it with the perfect website headline.