Assessing Your Brand Needs

Your business location can play a huge role in your company culture. The right location will help you recruit and retain employees. In addition, you want to make sure the office space you choose "fits" your brand.

In Assessing Your Business Needs, you learned about what business items to think about when choosing your office space; items such as demographics, proximity, and accessibility. In this lesson, we'll discuss what brand items to keep in mind before settling on an office location.

This lesson will guide you through important factors such as checking building security, researching community programs, choosing an office layout, and more. We'll also tell you what questions to ask your landlord so there are no surprises.

• ^{Share this lesson}
  1. 
  2. 
  3.