SUPERIOR FELINE

“I run this business on my own, and Grasshopper makes it easy to stay responsive.”

Superior Feline

About Superior Feline

 
When Holly and her husband launched Superior Feline, their focus was creating premium cat food made with functional ingredients and a science-backed approach to better health. As the business grew, so did phone calls with customers, vendors, and partners. With their phone number printed on packaging, Holly could no longer use her personal phone number. Instead, she needed a professional business line that was easy to manage and separate from her personal life.

After trying providers like OpenPhone, Unlist it, and LinkedPhone, Holly had a clear sense of what was not working. Changing interfaces, confusing billing, and unreliable support kept getting in the way. Grasshopper felt different from the start. It was more established, more structured, had reliability she could trust, and the kind of support that gave her more confidence in the day-to-day.
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1/19/2026

Customer Since

 

Challenge: Looking for a phone system that felt reliable 

 
It was important for Holly to find a phone system that felt dependable during her day-to-day operations. Customer calls and texts had been part of the business from early on, and the tools she tried before Grasshopper often made simple tasks far more complex.

With platforms like OpenPhone, Unlist it, and LinkedPhone, Holly started to notice the same pattern: tools that were supposed to make communication easier often made it more frustrating instead. With OpenPhone, interface changes made even basic tasks harder to navigate, to the point where she said she “couldn’t find anything.” And after switching providers, she ran into that same feeling again, where the tools were adding friction instead of fading into the background.

Support from other platforms only added to the frustration. When Holly needed assistance from the platforms support team, it took over 5 months to get a response. Instead of getting an easy answer, simple guidance or a fast reply, she often experience elongated wait times.

This all made reliability incredibly important; reliability in the platform to function properly without many changes, and reliability in the business to support and help when needed. Holly wasn’t looking for something flashy or new. She wanted a phone system that felt steady, organized, and easy to manage.

 

 

Solution: Why Holly chose Grasshopper 

 
What made Grasshopper stand out right away was how established it felt. “Grasshopper’s been around a while, it’s not just another startup,” she said, and that immediately gave her more confidence.

Grasshoppers platform itself felt easier to use. Holly said the “online interface is more structured” and that she “thought it was a good fit.” That web based setup made it easier to manage the administrative side of the phone system, especially when configuring things on a larger screen.

Just as important, Holly also liked the predictable way to manage expenses by having the option to pay annually instead of dealing with month-to-month billing. As a small business owner, it’s important to know all your expenses for better planning, and this gave a certain peace of mind that other providers didn’t offer.

“What stood out most about Grasshopper was how easy it was to use while still feeling robust and reliable.”

Holly | Co-Founder of Superior Feline

 

Result: The moment it clicked  

 

For Holly, the difference became clear when she needed help and actually got it. After dealing with other providers where support felt slow, layered, or difficult to reach, being able to connect with a real person right away stood out. With many phone systems, the level of support you get depends on your plan which often leaves smaller businesses who choose a smaller plan waiting longer before reaching someone who can help. Grasshopper is different – all plans get the same human-support, 24/7. Holly said it was “pretty easy to talk to a human,” and that “everyone’s been able to answer my questions.”

That experience changed more than just her impression of support. It changed how much trust she had in the system overall. Instead of wondering what would happen if something went wrong, Holly felt confident she had a phone system she could count on. That trust made customer communication easier to manage and made Grasshopper feel like a solution built to support the business, not complicate it.


Features that made customer communication easier

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Destination by Design Logo Person In Charge, Michele

Destination by Design

Michele built a more professional and flexible client experience for her growing team.

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