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The Undervalued Resource of Employee Referrals and How to Get More of Them

Make Job Satisfaction Contagious

Jennifer Joos is the people strategy manager at Grasshopper, a virtual phone system for entrepreneurs and small businesses. At Grasshopper, it's just as important as anywhere else to keep top shelf talent perpetually applying for employment.

Joos feels that the easiest way to do this is give your employees a place they love to work so they'll recommend it to their friends and associates on their own. At the same time, she admits that a concrete incentive is a nice way to both encourage the effort and illustrate appreciation.