Grasshopper LLC, a virtual phone-system company, moved into a custom-renovated office in Needham, Mass., last month. The upgrade, which cost $200,000, features a family-style kitchen and eating area, telecommunications technologies and modern furniture. The design encourages mingling and ...
Salespeople need not only charm and have a strong nerve, but be extraordinarily organized. That first meeting with a client might not go anywhere if you don’t remember to follow up in a timely manner. And if you forget a key name or conversation, forget about closing the deal.
With ...
It’s time for another AppSumo Review! This Action Video’s headline was “Grasshopper.com got big through extremely creative marketing, learn the tactics” and led in with a story about Grasshopper’s Jonathan Kay getting kicked out of SXSW by police. That’s attractive to me, so I ...
A moderated discussion amongst brands which leverage the real-time social web to share their stories.
Jonathan Kay (@GrasshopperBuzz) – Ambassador of Buzz, Grasshopper.com
Michael Margolis (@getstoried)
Watch this killer 10-minute video where Jonathan Kay and and Michael Margolis ...
Few people would argue with the notion that the most effective kind of marketing is word-of-mouth. Most of us would love to have all the world talking about our products or services, but how many of us know how to create that kind of buzz?
Until recently, I thought that achieving the ...
Small business owners and entrepreneurs can use cloud computing to leverage limited resources to achieve maximum ROI. Cloud-based software, also known as Software as a Service (SaaS), allows companies to streamline their structure, reduce costs, and improve effectiveness for low or no cost. ...
As an internet based business (and an entrepreneurial one at that) we are constantly testing new things. We are always trying to figure out ways to increase conversion and help people better (and more quickly) understand our product. A few months ago we did an A/B test that increased ...
Whether you’ve been leveraging social media from the beginning or are just now boarding the Twitter train into the forbidden forest of Facebook, it’s time to get a handle on your social media efforts. With all the chatter, real-time updates and “Fail Whales” looming, managing a social media ...
Mike: Hey everyone, it’s Mike Sullivan of MO.com. Thanks for joining me today. With me today is Jonathan Kay of Grasshopper.com. Jonathan joins us once a month as our subject matter expert, and today he’s going to share with us some advice that Grasshopper learned with a company they ...
Guest blogger Jonathan Kay is the tireless community builder for Grasshopper, a provider of virtual phone systems. He gets attention for the brand by nurturing important relationships — often one person at a time. We asked him to share with us some of the lessons he’s learned so far.
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The status-update era is changing the annual performance review.
With many younger workers used to instant feedback—from text messages to Facebook and Twitter updates—annual reviews seem too few and far between. So companies are adopting quarterly, weekly or even daily feedback ...
When Evelyn Anderson wrote to “Your Business” a few months back, she had no idea the e-mail about her playground company would spark such interest. What we found in the city of Asheville was a really exciting business in need of some serious help. As a result, “Your Business” decided to ...
NEW YORK (MainStreet)—One of the first lessons for any business, no matter what industry or size, is the importance of cost-efficient and effective marketing.
Small businesses have an additional challenge: getting noticed while competing against larger, more established firms, and on what ...
This is a guest article by Saba Younus. Saba currently works as the operations manager (Sumo) at AppSumo. When she’s not working to create the best experience for each and every user, she spends her time scouring the web for juicy details about the startup world.
Who says a bootstrapped ...
EXPERT GUEST: Jonathan Kay, Ambassador of Buzz at Grasshopper.com; a conversation about creative branding and the value of being more human. PERFORMANCE TIP OF THE WEEK: BatchBlue
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