It’s no secret people use and love their DVRs. And, according to Grasshopper, 70 percent of TV watchers fast forward through commercials. They also claim those who do fast forward through commercial pay more attention to the center of the screen when they do so.
To combat ad skippage, ...
We take the Nashville Tech Feed on the road for the first time, recording “live to bits” from the inaugural Social Fresh Nashville conference.
This event, the second event under the Social Fresh banner, was held at the Millennium Maxwell House hotel on January 11, 2010, and saw more ...
Growing a business is a great joy for any business owner — that is, until the roadblocks and pitfalls of growth pains start fracturing your team, direction and viability. Siamak Taghaddos, co-founder and CEO of Grasshopper, knows the path of rapid growth well. His company, which supplies ...
Brand loyalists don’t just buy your product and pledge allegiance to your brand, they’ll also help you market it to others and grow your influence even when you’re not aware of it. Having an army of brand loyalists will also help you refine your product or service through customer ...
After a complete rebrand, Grasshopper.com created a viral video and corresponding direct mail’esque campaign to get the word out about their company. The video below promotes the Grasshopper Entrepreneur Movement versus their actual service. Such a cool concept, because I didn’t think ...
The recession dominated business news in 2009. But sprinkled among the doom-and-gloom are small business success stories. You could be one of them in 2010.
Sound optimistic? “Sure, the recession has had a devastating effect on some,” says Gene Marks of The Marks Group, a business ...
Winning in life, or at whatever you want most to achieve, is easier to accomplish if everyone involved has the same opportunity and motivation to do the same. I am always looking for ways to create these kinds of winning partnerships in everything I do because I love to see if we all can ...
David Hauser of Grasshopper.com speaks on “How to build a company beyond the start-up stage”. Grasshopper.com is a virtual phone system designed for entrepreneurs. Follow David on Twitter at @DH. Also Grasshopper labs just released Chargify, which simplifies recurring billing for Web 2.0 ...
When Grasshopper became a Mashable Open Web Awards finalist in the Online Voting Round One for their Chocolate Grasshopper social media campaign (see Marcom Writer posts about the campaign here and here), the team began brainstorming ways to engage people and get them to vote for ...
I spoke with David Hauser, Co-Founder and CTO of Grasshopper as well as Jonathan Kay, aka the Ambassador of Buzz, to talk about their business and how they are helping entrepreneurs succeed.
We talked about:
A serial entrepreneur, David was born in New York City and was fortunate to have spent his formative years living and attending school in Manhattan. Staring his education at a progressive school in Greenwich Village, where he learned to think differently, and evaluate problems not only to ...
The Word of Mouth Marketing Association (WOMMA) today announced the winners of the 2009 WOMMY Awards at the conclusion of WOMMA’s 4th Annual Summit. The WOMMYs celebrate the people, agencies, and brands behind the most innovative and effective word-of-mouth marketing campaigns implemented ...
Tell us a little about Grasshopper. Where did it come from and where is it today?
We started in 2003 as GotVMail Communications and re-branded as Grasshopper in May of this year. Our virtual phone system is used by tens of thousands of entrepreneurs to make starting and growing their small ...
Grasshopper Group, LLC, headquartered in Needham, Massachusetts, was founded by two entrepreneurs in 2003 as GotVMail Communications—after they identified the market need for a phone system that other entrepreneurs could use without breaking their meager startup budgets.
In 2009, the ...
If you have discussed social media with small-business owners, you almost always get two questions:
1. How do I manage all these social networks without going nuts?
2. Are any tools out there that can help me be more productive and save time?
The first answer that any good social ...
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