Grasshopper Blog

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Small Business

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4 Reasons Every Small Business Should Have a Blog

Business owners who don’t have a blog often ask if they should start one. Others who have let theirs get dusty wonder if they should begin posting regularly again. Even those who currently have a business blog will sometimes question if the time spent creating content is going to increase their business.

The answer to all of these questions is a resounding yes.

Blogging has many benefits, both to the bottom line of the business and to the relationships you form with customers. Most every business, regardless of type, can benefit from having an interesting and informative blog.

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Want a Better Business? Listen to Your Employees.

A good business is only as good as the sum of its working parts.

As a business owner, you want to make sure that everyone in the office stays happy, sane, and relatively balanced. If they get fed up with each other or with their working environment, it will eventually start to effect your company’s morale and even your bottom line.

Entrepreneurs and small business owners are often so busy with customer engagement that they sometimes (although never intentionally) forget about employee engagement.

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How to Generate More Referrals for Your Business

This is a guest post written by Amanda DiSilvestro of Resource Nation.

Remember when you were a kid and you played the game telephone—you’d think of a sentence, whisper it into the next kid’s ear who would then whisper it to the next all the way around a circle until the last person blurts out what they hear. The best part about this game is how funny it was when the last person says something entirely different than was intended by that first little kid who started the phrase. Believe it or not, this same concept translates into the business world through referrals.

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9 Easy Ways to Protect Your Business from Hackers

The recent high profile hacking attacks by LulzSec and Anonymous have made a lot of people nervous about the state of Internet security. Thankfully our nuclear launch codes are safe as long as we have George Clooney on our side. Unfortunately, hackers are after more than just launch codes (or even George Clooney).

Attacks on government agencies and big corporations get splashed all over the news, but these guys can afford sophisticated equipment and cyber security analysts to slow or stop the assault.