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Insights for Entrepreneurs

Marketing & Brands

  1. Is Your Payroll Too Old School?

    by Published in Marketing & Brands, Small Business, Tips & Tricks on

    This is a guest post by Sara Rosenfeld of WaveApps Running a company frequently means becoming a jack-of-all-trades. Unfortunately, small business owners often become so busy in the day-to-day operations of their business that they don’t take the time to test out new tools that could result in significant time and cost savings. If you’re […]

  2. Beyond Money: What Motivates Your Employees?

    by Published in Entrepreneurship, Marketing & Brands, Startup on

    Sure, people like fancy cars and designer shoes, but a paycheck isn’t enough to keep today’s employees happy and fulfilled. In fact, most workers say that positive feedback from a manager or other leader is what gets them going. “Many entrepreneurs believe that digging into their pocketbooks will help drive employee engagement, but the reality […]

  3. Three Groundbreaking Pivots: Change is What You Need

    by Published in Entrepreneurship, Marketing & Brands on

    In the world of business, change is a good thing. It makes sense- it’s healthy to question your company’s revenue models, products, and core strengths. It’s how you keep up with the market. Just look at Apple’s decline in the 1980s and dominance in the 2000s. After a decade-long lull and backseat position to Microsoft, […]

  4. 5 Marketing Twitter Chats To Help Promote Your Business

    by Published in Marketing & Brands, News & Updates on

    Twitter Chats are a great and easy way to connect with others who are working to sell, market, and promote their startups or small businesses. They’re doing the same things you are, and they’re talking about it! A Twitter chat happens at a scheduled time, sometimes once a week, once a month, or once a […]

  5. Cupid Is Lovin’ You: 3 Ways To Make Your Business Lovable

    by Published in Marketing & Brands on

    Cupid shoots arrows into the hearts of lovers, but rumor has it he’s also out to get businesses.  This Valentine’s Day, make your company a target.  You might run a construction company, a growing startup, or be a reseller of coffee mugs.  It doesn’t matter what your product is, if you follow our tips, there […]

  6. Tracking ROI with 800 Numbers

    by Published in Marketing & Brands, Toll Free & Local Numbers on

    Here at Grasshopper, we’ve done a LOT of marketing. We’ve run TV ads, radio commercials, pay-per-click ads, email campaigns, banner ads and so on and so forth. It’s a lot to keep track of! How do we know which ones are working and which ones aren’t? The good news is many of these campaigns can […]

  7. Sh*t Entrepreneurs Say [video]

    by Published in Marketing & Brands on

    If you’ve been on the internet at all over the past few weeks, you’ve probably come in contact with a Sh*t _______ Say video and let’s be honest, they’re pretty funny. There’s just something about people saying it like it is. Today, we’re launching our own video, Sh*t Entrepreneurs Say.  Check it out and we promise it’s […]