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Marketing Insights for Entrepreneurs


  1. How to Decide if an Entrepreneurship Degree Is Worth Your Time and Money

    by Published in Entrepreneurship on

    Over the past decade, colleges and universities have diverged from traditional business degrees to offer specializations in entrepreneurship. Sounds pretty cool when you’re trying to learn all you can to get business going, right? But there are a lot of questions. How much will it cost? Will it be worth it? What’s the difference between […]

  2. 10 Things Entrepreneurs Can Learn in Communications 101

    by Published in Entrepreneurship, Tips & Tricks on

    The field of communications. Sounds like a common sense area, doesn’t it? As simple-sounding as it is (and as much as some consider it “fluffy”), communicating well is one of the most important things when it comes to business and getting things done right. Getting your point across is essential for negotiating deals, speaking to […]

  3. The Entrepreneur’s Guide to Personal Blogs

    by Published in Entrepreneurship, Tips & Tricks on

    Entrepreneurs have powerful stories to tell. While building companies, they venture where few professionals go. They reach crazy heights and see crippling setbacks. Plus, they’re responsible for building products, developing marketing initiatives, and hiring employees. Face it – As an entrepreneur, you do it all. You’re learning a lot, so it’s worth sharing your experiences. How […]

  4. Create a Culture of Fun with These Building Blocks

    by Published in Entrepreneurship, Small Business on

    Companies like Google make ‘fun’ company cultures look so darn easy! What you may not realize is that these awesome environments take a heck of a lot of investment and hard-work. A fun culture doesn’t just happen. If you’re not prioritizing your office atmosphere, employee happiness, and people operations, your company culture may fall flat  — […]

  5. Tips for Publishing Your Company’s First eBook

    by Published in Entrepreneurship, Tips & Tricks on

    Ebooks are awesome. They’re power tools for lead generation, help build bonds with your target audience, and position you and your company as experts.  As a startup or small business owner, you may feel that you don’t have the time or money to create one for your brand. There are plenty of resources out there […]

  6. Time-Saving Scheduling Apps for Entrepreneurs

    by Published in Entrepreneurship, Small Business, Tips & Tricks on

    In this Age of Apps, there’s nothing we like more than bells and whistles. We like alerts and syncing. We like voice commands, color palettes, and a host of other fancy features. Scheduling apps and software get released all the time, but many of these digital “time savers” take hours to set up. We want […]

  7. Entrepreneurship in the U.S. is Alive and Well! [Stats]

    by Published in Entrepreneurship, Small Business on

    When the economy is in a lull, it’s natural to get anxious and concerned over our homes, jobs, and livelihoods, especially when our businesses are on the line. It’s scary to get started when the economic situation is dire. Despite struggles over the past few years, U.S. rates of entrepreneurship are at an all time […]