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Insights for Entrepreneurs

Grasshopper Team

Grasshopper, the entrepreneur's phone system

The Grasshopper Team loves sharing tips, tricks, advice, and how-tos with entrepreneurs around the world. We're always here to answer questions or just chat.

  1. Using Online Media to Find Employees for Your Startup

    by Published in Small Business, Startup on

    Social networking sites are a powerful tool for marketing your products and connecting with potential clients. However, they are also a popular tool for locating new employees. In 2010, approximately three quarters of all small and mid-sized companies used social networking sites to find new workers or contractors to help expand their business.

  2. How to be an entrepreneur: Qualities you can learn to develop the next big thing

    by Published in News & Updates on

    Did you happen to catch “America’s Next Great Restaurant,” which aired on NBC a few months back? In it, people who thought they had a great restaurant concept competed in front of a panel of investors – including celebrity chef Bobby Flay and Steve Ells, founder of Chipotle – for money to open their doors. […]

  3. 12 Summer Perks Employees Love

    by Published in News & Updates on

    One way small business owners take care of their top assets (their employees) is by offering special perks during the summer. When it’s hot outside and business is slower, many companies, like the ones featured below, take time to reward their hardworking employees with little extras that boost morale, and create a more exciting work […]

  4. Fail Series: Even The Most Experienced Fail – with Mike Arsenault

    by Published in News & Updates on

    In 2010, the Grasshopper Group, a company with a proven tracker record of entrepreneurial success, launched a product that failed. Mike Arsenault, the man behind that product agreed to sit down with me and help me learn from his experience. The product is Spreadable, a word of mouth marketing tool that launched in 2010 and […]

  5. Stop Being Impulsive! Think Before You Take Action

    by Published in Entrepreneurship, Startup on

    Entrepreneurs are usually eager individuals who can’t stand the thought of sitting still. One of the reasons why good entrepreneurs fail is because they jump into action without the necessary research and planning. It’s important to execute your vision as quickly as possible, but taking time to map out your plan is essential. There are […]

  6. 5 Tips for the New Social Media Manager (or Kid)

    by Published in Customer Spotlights, Marketing & Brands, Small Business, Tips & Tricks on

    Guest Post This guest post is written by Gerry Praysman. Gerry is the resident Buzz Marketer at Brainshark, the leading provider of on-demand video presentations anytime, anywhere. The college graduation season is behind us and a fresh batch of wily youngsters is inundating the workforce. One of the fastest growing job opportunities today is in […]

  7. The Spreadable Story: Why We Shut Down a Business That Was Making Money & Getting New Customers Every Day (Part IV)

    by Published in Marketing & Brands, Startup on

    In the last and final piece, we will explore some of the marketing lessons we learned and why we eventually decided to shut down Spreadable. Marketing Learning The Grasshopper product has gotten to a place where we get a very predictable return relative to the number of marketing dollars we spend.  With that mindset, we […]

  8. What Are The Best Countries To Outsource Your IT Requirements To?

    by Published in Entrepreneurship, Startup on

    Outsourcing IT projects to other parts of the world has become a very popular way to save money for many businesses. Over $300 billion worth of projects are outsourced abroad every year; most are IT related. Outsourcing is becoming increasingly more popular and complex. Before you outsource your projects, you should consider which countries it […]