We did another great interview with a successful business that has a great website and awesome style. This time it was with the whole team at Grasshopper Group. Their company strives to empower busy entrepreneurs through products that offer ways to make your job easier.
This post is part of the Spreadable Startup Series, which tells stories of entrepreneurs trying to change the world. Graduate college. Get job. Start work. Have career. It all seemed clear for the founders of Pretty Young Professional. Entrenched in the world of management consulting in New York, these young women had it all going on. But as they began to navigate the waters of corporate life, they found themselves encountering challenges they hadn’t quite anticipated.
Grasshopper Group is the company behind the 5,000 campaign, a rebranding campaign that included sending five green chocolate-covered grasshoppers to 5,000 influencers. The company used FedEx to create a sense of urgency and authenticity. A glossy white bag with an attached hangtag appeared inside each envelope. The hangtag had a URL leading to a video about the power of entrepreneurship.
Wishing you a very happy Thanksgiving from everyone here at Grasshopper Group!
Wishing you a very happy Thanksgiving from everyone here at Grasshopper!