News & Buzz
5,000 FedEx's full of chocolate covered grasshoppers!?
We FedEx’d 25,000 chocolate covered grasshoppers (yes, real ones) to 5,000 of the most influential people in America, including bloggers, politicians, celebrities, entrepreneurs, CEO’s, journalists, reporters, TV anchors and more to promote our new Entrepreneur Movement. Did you get one? Below is just some of the buzz we’ve generated so far.
Be sure to keep checking back for more buzz...
Curious how the social media campaign did? »Press loved it
Risk-Takers ate them
Bloggers Blogged
Check out the blog mentions
- Small Business Trends - Chocolate Covered Grasshoppers: An Example of a Viral Re-Brand
- Prospect MX - My Kids Just Ate Grasshoppers (A Viral Marketing Lesson)
- LA Weekly - The Chosen Ones: Media CEOs Eat Grasshoppers -- A Love Story
- Ideablog - Chocolate Covered Grasshoppers & Entrepreneurship?
- Wired PR Works - Dissecting Grasshopper.com’s Chocolate Delivery to 5,000 Influentials
- Brand Flakes for Breakfast - How to launch a brand to entrepreneurs.
- Radical Trust - 5000 packages via FedEx? Don’t expect crickets.
- Brent Csutoras - Chocolate Covered Grasshoppers… Snack or Marketing Genius
- The Marketing Tech Blog - Grasshopper Marketing
- Marketing Shift - Grasshopper.com Mails Chocolate-Covered Bugs to 5,000 Entrepreneurs
- The Responsible Marketing Blog - Chocolate covered grasshoppers get people talking
Twitters Tweeted
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